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LED lighting products "host" welcome to replace the big tide brand how to attract consumers?

2016-10-22

"Internet plus" and China industry 4 version of "Chinese 2025" strategy gave birth to the Internet economy and accelerate the transformation and change, in order to adapt to the new era. Competition intensifies, accelerated the traditional manufacturing industry is facing a revolution, that is, the revolution, the challenge. "A brave man", in the lighting industry, there are a lot of good lighting enterprises in all kinds of opportunities and challenges coming to break barriers beyond all expectations, with a positive breakthrough and innovation mentality allow enterprises to achieve leapfrog development".

With the development of LED technology, LED lighting product penetration rapidly, and LED lighting products with its superior performance, wide application range, better market prospects in a very short period of time, become a successful "host" market ", LED products to replace the traditional lighting products also follow the tide. Therefore, there are many lighting companies to take advantage of replacement tide in the dawn of LED, first try a variety of new operation mode, in order to seize all opportunities in the fierce competition in the LED era, achieving rapid development.

Aimed at the "new for old" they rushed to attack the market

Whether it is to improve the product line layout, deep channels, or innovation, leading the development of the industry, OPPLE, Simon, NVC, OPTILED are called the outstanding representative of the lighting industry, especially in the new normal economy, and they Home Furnishing building materials industry "Baotuan development", carry out the "new for old" marketing talked about the industry layout.

NVC QuMei Home Furnishing fun marketing"

In August 27th, the theme of "green about our" Sibutramine Home Furnishing & NVC "TM" series launch event kicked off in Beijing. NVC and QuMei furniture in the "new for old" reached a strategic cooperation, based in the past, the NVC will be "new for old", "the good start officially upgraded NVC for light" into the area with old change new green light promotion projects, and monthly screenings of 300-500 speed spread across the country, to achieve "low carbon to promote energy-saving lamps, high-energy old lamp recycling" target.